"I just wanted to thank you for sending this newsletter. I can hardly tear myself away to get to my appointments. I got particularly stuck in reviewing "Lessons from a Decade of Mathematics and Science Reform." If I continued, I would spend another hour or more." Science Teacher WIDE World Newsletter Subscriber
Effective email newsletters and print newsletters are like messages from friends. You always want to see them in your mailbox.
In a busy world, a business newsletter has to be short, sweet and packed with interesting calls to action. This helps your company build a vibrant and loyal group of customers. Areas to focus on include offers, coupons, advice, tips, interviews and captivating articles.
As a freelance copywriter, I write:
• Email or print newsletters • Benefit-driven headlines • Targeted, customer-focused features
DID YOU KNOW?
• Average time spent reading email newsletters: 51 seconds
