Website copywriting and effective SEO writing is digital dynamite in today's world. For many potential customers it's the first introduction to your business. Slapping up your brochure copy and throwing in a few keywords for Google to find isn't going to cut it.
A good web copywriter has to be aware of how people read the web, what search engines are looking for and where conversion opportunities can be made.
As a Massachusetts web copywriter with business experience in SEO strategies and interactive marketing, I strive to provide:
• SEO-friendly copy that promotes conversions • Keywords that are practical and unique • Skim and Scan layouts with clear headers and sections • Conversion and Content enhancements, including proof of a company's trust and respectability • Calls to Actionthat blend a web design with stimulating web writing
RESOURCES
Interested in improving your knowledge of Search Engine Optimization?
• Go to the source. Google has a fabulous tip section on making your site Google-friendly. • Check out the insightful SEO training tutorial on Lynda.com. But beware the information about the meta keywords tag. Most search engines do not pay any attention to this tag. It's better to incorporate keywords fluently in your website's text. Want to talk web? Contact mewith your ideas.
